BTA2177 - Analytics 360 with GA4 Properties
British Tourist Authority t/a VisitBritain/VisitEngland · awarded 18 February 2026
£112k
Award value
£111,600
1
Supplier
Recorded as a large business
29 Feb 2028
Runs until
from 15 Feb 2026
Who
| Buyer | British Tourist Authority t/a VisitBritain/VisitEngland Birmingham |
|---|---|
| Supplier |
Merkle |
| Category | services |
| Classification | Data analysis services CPV 72316000 |
| Notice published | 5 March 2026 |
What it is for
Web data analytics. Direct Award process via CCS G-Cloud 14 Framework. RM1557.14
Read the original award notice on Contracts Finder →
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Everything British Tourist Authority t/a… has awarded →
Other contracts won by this supplier
1 award on file, worth £112k.
| Awarded | What for | Buyer | Supplier | Value |
|---|---|---|---|---|
| 18 Feb 2026 | BTA2177 - Analytics 360 with GA4 Properties | British Tourist Authority t/a… | Merkle | £112k |