General Optical Council ITT commercial practices and patient safety
GENERAL OPTICAL COUNCIL · awarded 22 December 2025
Who
| Buyer | GENERAL OPTICAL COUNCIL LONDON |
|---|---|
| Supplier |
Shift Insight Ltd |
| Category | services |
| Classification | Research and development services and related consultancy services CPV 73000000 |
| Notice published | 22 December 2025 |
What it is for
We are looking to commission qualitative research to understand the nature and extent of commercial practices in the eye care sector and any impact this has on patient safety. We would like to hear views of GOC registrants (optometrists and dispensing opticians), non-GOC regulated eye care staff (for example, optical assistants), optical businesses (both GOC registered and non-GOC registered), and patient representative groups. The research will involve designing and conducting the research, then analysing and reporting on the findings. The aim of the research is to help us better understand: the nature and extent of commercial practices in the eye care sector; any detrimental impact on patients and the public; any detrimental impact on individual registrants (i.e. optometrists and dispensing opticians); the views of businesses, for example, the balance between providing safe patient care whilst operating in a commercial environment; and what actions the GOC and the wider eye care sector could take to help mitigate against any detrimental impacts on patients and the public and registrants. We have an approved budget of up to a total cost of £40,000 including VAT and all other contractor costs. Proposals over £40,000 will not be considered. The deadline for tenders is 5pm 27 November 2025. Please send tenders and direct any questions to Angharad Jones (Policy Manager) by email to: ajones@optical.org
Read the original award notice on Contracts Finder →
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1 award on file, worth £40k.
| Awarded | What for | Buyer | Supplier | Value |
|---|---|---|---|---|
| 22 Dec 2025 | General Optical Council ITT commercial practices and patient safety | GENERAL OPTICAL COUNCIL | Shift Insight Ltd | £40k |
Everything GENERAL OPTICAL COUNCIL has awarded →
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4 awards on file, worth £1.6m.
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|---|---|---|---|---|
| 7 Feb 2025 | Office for Students: Framework for Polling and Opinion Research ServicesSouth West | Office for Students | Shift Insight Ltd +11 | £1.5m |
| 27 Mar 2025 | Interim Perceptions Survey 2025 | General Medical Council (GMC) | Shift Insight | £82k |
| 22 Dec 2025 | General Optical Council ITT commercial practices and patient safety | GENERAL OPTICAL COUNCIL | Shift Insight Ltd | £40k |
| 14 May 2026 | GB-Bristol: Office for Students - Presentation of TEF researchSouth West | Office for Students | Shift Insight Ltd | £20k |