Agorapulse Social Media Software

Coventry University · awarded 4 December 2024

Who

Buyer	Coventry University COVENTRY
Supplier	Agorapulse SAS
Category	goods
Classification	Software package and information systems CPV 48000000
Notice published	4 December 2024

What it is for

The social media team plays a critical role in managing the university's global reputation, ensuring that our outgoing communications reach the right audiences on the channels they use, as well as monitoring and responding to private or public communications about the Group. Social media monitoring, scheduling posts, listening, competitor analysis and reporting are vital components of our function, enabling us to send communications to prospective students, current students, alumni, stakeholders, partners, parents and influencers. It also allows us to monitor what is being said about the university, whether positive or negative."

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