Children's online passive measurement - recruitment, analysis and results
OFCOM · awarded 17 September 2024 · delivered in London
Who
| Buyer | OFCOM London |
|---|---|
| Supplier |
Yonder Consulting Ltd |
| Category | services |
| Classification | Market research services CPV 79310000 |
| Notice published | 10 October 2024 |
What it is for
Measure UK children's (aged 8-14) use of websites and apps across smartphones, tablets and computers. To achieve this, we require a robust sample (c.700) of UK children's online behaviour to be monitored for a minimum of 4 weeks consecutively via the devices they mainly access the internet on. The sample must include children from a range of backgrounds (age, gender, socio-economic group, region/nation, ethnic group and disability/long-term limiting health condition) so we are able to report on demographic segments. Deliverables will include a data dashboard, bespoke charts and tables, a 1-hour workshop with Ofcom 'core' team and another 1-hour session with wider Ofcom colleagues to share the analysis. All deliverables need to be fully accessible.
Read the original award notice on Contracts Finder →
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