2023-657 AHDB PR and Marketing services for Asia

AHDB · awarded 13 May 2024 · delivered in West Midlands

Who

Buyer	AHDB Coventry
Supplier	SOPEXA JAPON K.K.
Category	services
Classification	Marketing services CPV 79342000
Notice published	28 August 2024

What it is for

Awarded contract - AHDB intend to procure a Contract to a successful Supplier for the provision PR and Marketing services on behalf of AHDB (principally covering beef, lamb and pork, but also dairy products to a lesser extent) across Asia. The successful supplier/agency will be required to have the expertise and experience to identify the right priority markets and market segments, along with the ability to devise the best local strategy to achieve effective market growth in Asia. The successful supplier/agency must also have the language ability to converse in key target markets across Asia, as well as ensuring value for money for levy payers is provided. The Contract is expected to commence on 3rd June 2024. The initial Contract duration is for 2 years with the option to extend (1+1) via single fixed terms.

Read the original award notice on Contracts Finder →

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22 awards on file, worth £11.2m.

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1 award on file, worth £2.0m.

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